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AI Optimization
AI Optimization

Get Your Brand Recommended by Every AI Platform.

Track your AI visibility, brand mentions, and citations across ChatGPT, Gemini, Perplexity, and every AI platform that follows.

Free · results in 30 seconds · no signup required
Trusted by
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01
Scale
Why AI visibility matters right now

AI search, by the numbers.

As more buying journeys begin inside an AI conversation instead of a search results page, tracking your visibility across every platform your buyers use has become essential.

5678901.6789012B+
combined weekly users across ChatGPT, Gemini & Perplexity
SRC · OpenAI, Google, Perplexity, 2026
90123455678901%
of consumers say generative AI has changed how they research information
SRC · Gartner Consumer Survey, 2026
2345678
major AI platforms in Botric's tracking roadmap, and growing
SRC · Botric platform roadmap, 2026

Start improving your AI search visibility today.

Create a free Botric account to track AI brand mentions, citations, and recommendations across every platform we cover.

Try Botric Free
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Mechanics
Under the hood of AI recommendations

How AI platforms choose which brands to recommend.

Every major AI platform runs some version of the same pipeline: search the web, evaluate trusted sources, and generate an answer. The signals below decide whether your brand gets considered, on ChatGPT, Gemini, Perplexity, or whatever comes next.

Authority signalsClear expertise, consistent claims, and a track record the model can verify across multiple pages.
Third-party citationsBeing referenced by other trusted sites carries more weight than what a brand says about itself.
Content quality & relevanceDirect, specific answers to the exact question asked outperform generic marketing copy.
Entity understandingStructured data and consistent naming help every platform know who you are and what you do.
Website accessibilityPages have to be crawlable and readable without heavy client-side rendering to be evaluated at all.
Freshness & accuracyOutdated or inconsistent information gets deprioritized in favor of sources that stay current.
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User Prompt
A buyer asks a question that requires current information.
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Source Discovery
The AI platform retrieves relevant sources from across the web.
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Content Evaluation
The model evaluates each source for authority, relevance, and freshness.
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AI Response
The platform generates an answer, citing the sources it trusts most.

Want to see this evaluation happen on your own site?

Botric runs this exact process against your pages and flags what's holding you back.

Run Free AI Audit
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Platforms
One platform, every AI engine

Track your visibility everywhere buyers search.

Five platform guides are live today, with dedicated tracking, audits, and optimization playbooks. More AI platforms join Botric’s coverage as their share of AI search grows.

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Product
The AI optimization platform

How Botric helps you win across every AI platform.

A complete platform for AI discoverability, AI search visibility, and AI recommendation tracking, in one place instead of one dashboard per platform.

Botric dashboard tracking AI Visibility Score and brand mentions
01 · AI Visibility

AI Visibility Tracking

Track your AI Visibility Score and how often your brand is mentioned across AI platforms for the prompts that matter most to your category, updated weekly.

Dashboard listing AI citation sources for tracked brand
02 · Citations

AI Citation Tracking

Discover which sources each AI platform actually cites for your category, and measure your own citations against them.

Feed showing monitored prompts, mention rate, and intent categories
03 · Monitoring

Prompt Monitoring

Watch the customer queries that matter, monitor total mentions and mention rate, and see how your prompts are distributed across intent categories.

Prompt Playground comparing AI platform responses about your brand
04 · Prompt Research

Prompt Playground

Run prompt research on demand and see exactly how each AI platform responds about your brand next to cited competitors.

Chart comparing AI search visibility against tracked competitors
05 · Benchmark

Competitor Tracking

Compare your AI search visibility against competitors, platform by platform, with deep competitor insights that reveal exactly where you lead and where you fall behind.

Technical AI readiness audit listing crawler and schema issues
06 · Technical AI Readiness

Site Audit

Find the technical AI readiness issues quietly keeping AI crawlers out, from blocked robots.txt rules to missing structured data.

Content gap matrix highlighting high-impact optimization opportunities
07 · Content Agent

AI Content Agent

Identify high-impact content gaps, then generate optimized content that improves AI discoverability, brand mentions, and AI recommendations everywhere.

AI Search Report summarizing visibility trends and wins
08 · Reporting

AI Search Reports

Get a readable summary of AI visibility trends, wins, and prioritized AI optimization steps across every platform, built to share with the rest of your team.

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Coverage
Full AI discoverability

Everything Botric analyzes, across every platform.

Four categories, one score, every signal that drives AI recommendations, tracked in one AI visibility platform.

Brand Visibility

4 signals tracked
  • Brand mentions
  • AI Visibility Score
  • Competitor mentions
  • Prompt-level visibility

Citation Analysis

3 signals tracked
  • Citation sources
  • Citation frequency
  • Authority of referenced sources

Content Intelligence

5 capabilities
  • Content gap analysis
  • Content generation
  • Topic coverage
  • Comparison pages
  • Internal linking

Technical AI Readiness

5 signals tracked
  • Entity signals
  • Technical accessibility
  • robots.txt
  • llms.txt
  • Structured data

All four categories, scored for your brand.

One audit covers brand visibility, citations, content, and technical readiness together.

Start Optimizing for AI
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Steps
Getting started with AI optimization

Improve your AI visibility in four simple steps.

01

Create your free account

Sign up for Botric and start tracking your AI search visibility. No credit card required.

02

Run your AI audit

Generate a complete AI visibility report with your AI Visibility Score, brand mentions, citations, recommendations, and competitor insights.

03

Optimize what matters

Prioritize the highest-impact opportunities to improve AI discoverability, increase brand mentions, and earn more AI recommendations.

04

Track your progress

Monitor AI search visibility, brand mentions, citations, and recommendations across every platform, with fresh weekly insights.

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Why Botric
Why marketing teams choose Botric

Optimize for AI answers, not just search results.

Real AI search analytics

Analyze real AI platform responses, AI Visibility Scores, brand mentions, and recommendations instead of relying on estimated metrics.

Actionable recommendations

Every content gap includes prioritized recommendations, with the Content Agent helping you plan and create content that improves AI discoverability.

Deep competitor insights

Benchmark AI search visibility, brand mentions, and recommendations against competitors to uncover opportunities and close the visibility gap.

Continuous AI search monitoring

Track AI search visibility, citations, and recommendations across ChatGPT, Gemini, and Perplexity today, with new platforms added as coverage expands.

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Questions
Questions

Frequently asked questions.

Everything you need to know before improving your AI search visibility.

Q1What is AI optimization?

AI optimization, also called Generative Engine Optimization (GEO), is the practice of making your brand easier for AI platforms like ChatGPT, Gemini, and Perplexity to understand, trust, and recommend. It covers entity signals, authoritative content, structured data, and third-party citations.

Q2Which AI platforms does Botric track?

Botric currently tracks AI visibility, brand mentions, and citations on ChatGPT, Claude, Gemini, Perplexity, and Google AI Overviews & AI Mode, with a dedicated optimization guide for each. Grok, Meta AI, and Microsoft Copilot are on the roadmap as Botric expands platform coverage.

Q3Do I need a different strategy for each AI platform?

The fundamentals overlap heavily: authority, entity clarity, structured data, and credible citations help across every platform. But each AI engine weighs sources differently and pulls from different indexes, so Botric tracks platform-specific visibility and flags where your strategy needs to adapt.

Q4How is AI optimization different from traditional SEO?

SEO helps search engines rank your pages in a list of links. AI optimization focuses on making your content trustworthy, citable, and easy for AI models to synthesize into a direct answer or recommendation. Strong SEO supports AI visibility, but rankings alone don't guarantee AI citations.

Q5Which AI platform should I optimize for first?

Start wherever your buyers already are. ChatGPT has the largest weekly audience, Gemini is embedded directly in Google Search, and Perplexity skews toward research-heavy queries. Botric's AI Visibility Score shows which platform is under-indexing for your brand so you can prioritize with data instead of guessing.

Q6How does Botric decide which platforms to add next?

Botric prioritizes platforms by buyer adoption and how much AI search traffic they drive. ChatGPT, Gemini, and Perplexity were built first because they represent the largest share of AI-driven discovery today, with additional platforms rolling out as usage grows.

Q7How fast can I see results from AI optimization?

Technical fixes like structured data and crawlability can improve AI accessibility within days. Earning new brand mentions and citations typically takes longer since it depends on content authority and third-party coverage, which is why Botric tracks AI Visibility Score trends weekly instead of promising overnight rankings.

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Start
Free AI optimization audit

See how visible your brand is across AI.

Run a free AI visibility audit and discover your brand mentions, AI citations, and recommendations across ChatGPT, Gemini, and Perplexity, along with actionable AI optimization steps to grow your AI search visibility.

Free · results in 30 seconds · no signup required