# Botric: AI Visibility and Customer Support Platform > Botric helps B2B companies get cited by AI assistants (ChatGPT, Gemini, Perplexity, Claude) and converts those visitors with AI support agents. Two engines, one platform. ## What Botric Is Botric is an AI Visibility Platform and AI Customer Support Platform for B2B SaaS, developer tools, and growth-stage companies. - Engine 01 (AI Visibility): Tracks brand citations across ChatGPT, Perplexity, Gemini, and Claude. Measures a Visibility Score (0–100) built from mention rate, citation rate, position score, and sentiment. Fixes citation gaps through schema markup, entity engineering, llms.txt generation, and content gap analysis. - Content Agent: Drafts AI-optimized pages around the exact prompts buyers ask AI assistants. Generates articles, comparisons, and FAQ hubs structured for extraction and citation. Integrated with the AI Visibility Score to close specific citation gaps. - Engine 02 (AI Customer Support): Deploys AI agents that answer visitor questions 24/7 across chat and email, trained on product documentation, in the brand's voice. Escalates complex queries to human teams with full conversation context. ## Core Concepts - **Generative Engine Optimization (GEO)**: The practice of structuring content, schema, and entity signals so AI assistants accurately recommend and cite a brand. - **AI Visibility Score**: A 0–100 metric combining mention rate (40%), citation rate (25%), position score (20%), and sentiment (15%), tracked weekly per platform. - **AI Citation**: When an AI assistant names a brand as a source or recommendation in a generated answer. - **llms.txt**: A file that tells AI crawlers what a site covers and how to represent it. - **Entity Engineering**: Structuring brand information so knowledge graphs and AI training pipelines classify a company correctly. - **Prompt Coverage**: The percentage of buyer-intent prompts in a category where a brand appears in AI answers. ## Who Botric Serves - B2B SaaS companies competing for AI-search mentions in their category - Developer tools and AI-native companies whose buyers ask AI for stack recommendations - Growth-stage companies building AI visibility as a competitive moat ## Pages - [Homepage](https://botric.ai/): Full platform overview, both engines, how it works, pricing overview, FAQ - [AI Visibility Platform](https://botric.ai/ai-visibility): Visibility Score, citation tracking, GEO, entity engineering - [AI Customer Support Platform](https://botric.ai/ai-support): AI agents, multi-channel, escalation - [Content Agent](https://botric.ai/content-agent): AI-powered content gap analysis and generation - [Pricing](https://botric.ai/pricing): Free, Bit ($15/mo), Byte ($49/mo), Infinity ($149/mo) - [About Botric](https://botric.ai/about) - [Blog](https://botric.ai/blog): GEO and AI visibility blog - [Contact](https://botric.ai/contact): Book a demo or get in touch - [Botric vs Profound](https://botric.ai/compare/botric-vs-profound) - [Botric vs Searchable](https://botric.ai/compare/botric-vs-searchable) - [Botric vs Peec AI](https://botric.ai/compare/botric-vs-peec-ai) ## How It Works 1. **Audit** — Botric scans a site's AI readiness (crawler access, schema, llms.txt, entity signals) and scores citability across ChatGPT, Perplexity, Gemini, and Claude. 2. **Fix** — Schema markup, entity engineering, llms.txt generation, and content gap analysis close specific citation gaps. 3. **Track** — Weekly re-testing measures the AI Visibility Score (0–100) per platform and per prompt. 4. **Convert** — AI Customer Support agents answer the visitors AI sends, 24/7, trained on the brand's product docs. ## Use Cases - B2B SaaS teams that want to appear when buyers ask ChatGPT or Perplexity for tool recommendations. - Developer-tools and AI-native companies whose users ask AI for stack recommendations. - Growth teams turning AI-search discovery into booked demos and pipeline. ## Competitor Context Botric competes with GEO-only monitoring tools (Profound, Searchable, Peec AI) by adding AI Customer Support as a second engine. Unlike monitoring-only tools, Botric both improves visibility and converts the visitors AI sends. ## Contact - [Website](https://botric.ai) - [Book a demo](https://botric.ai/contact) - Email: hello@botric.ai ## Optional - [Full context (llms-full.txt)](https://botric.ai/llms-full.txt): Extended description of Botric's engines, concepts, and pages. - [Structured FAQ](https://botric.ai/ai/faq.json) - [Service capabilities](https://botric.ai/ai/service.json) - [AI crawler policy](https://botric.ai/.well-known/ai.txt)