Track / ChatGPT Citations

Track Your Brand in ChatGPT. Find and Fix the Gaps.

Botric is a ChatGPT tracker built around one distinction: being named and being cited aren’t the same thing. See which competitors get named instead, and which pages ChatGPT already pulls from. For every missed mention or citation, get a clear fix you can act on.

5.0 from 7 reviews on G2 & Product Hunt
MentionsCitationsCompetitors namedShare of voiceGEO Score
Trusted by
Grey AestheticsLuminarymyIDFi AI
01
See
This is what a ChatGPT answer looks like now

A ChatGPT visibility tracker that shows who’s named, and who’s actually cited.

Botric runs your tracked prompts against ChatGPT and captures the full answer exactly as it responded: who it names, whether it cites a source, and which competitors show up instead. Here’s what that looks like for a brand ChatGPT already knows.

“best project management software for freelancers”
Category intent
ChatGPT
What ChatGPT said
ChatGPTChatGPT

For freelancers juggling multiple clients, three tools tend to come up. [Brand]is built around per-client billing and time tracking in a single view, which helps when you’re switching between projects all day. Taskly keeps things simpler with one shared board for smaller workloads, and Asana leans on automations for recurring client work. Each one has a slightly different focus depending on how many clients you’re managing at once.

Named the brand directly, without a linked source, when asked for the best project management software for freelancers.
Run detail
EngineChatGPT
MentionedYes
CitedNo
Also named2 competitors
What to do
Named, not cited

You’re being named without a linked source this run. Strengthen your presence on the pages ChatGPT already cites for this topic, then check back to see if the next run earns the citation.

Send to Content Agent
02
Citations
Where ChatGPT’s citations actually come from

A ChatGPT citation checker for every source it pulls from.

Being named in an answer and being the source ChatGPT links to are two different wins, and only one of them sends you a click. Botric tracks every citation ChatGPT surfaces across your prompts, whether it points to a page you own or one you don’t.

Top cited sources across your tracked prompts
DomainCitations
reddit.com11
youtube.com9
g2.com6
ChatGPT’s citations lean heavily on community and third-party sources, so tracking which domains keep showing up tells you where to focus next.
Who ChatGPT is citing
Your own properties9
Third parties citing you22
Cites a competitor, not you41
Unclaimed sources58
What this means

Of the citations naming [Brand], 71% sit on sites you don’t own — other pages vouching for you, not your own page talking about itself.

03
Diagnose
How Botric’s ChatGPT tracker works to find gaps

Find out why competitors outrank you in ChatGPT answers. Then fix it.

Add your site and prompts, and Botric tracks every ChatGPT answer, benchmarks you against the competitors named alongside you, and turns the biggest citation gaps into ready-to-publish content.

01
Setup

Set up your brand workspace

Add your site and up to five competitors first — Botric uses this to understand your brand and category before it runs a single ChatGPT prompt.

Brand workspaceStep 1
yourbrand.com
Up to 5 competitors
02
Track

Track the prompts that matter in ChatGPT

Add your own prompts, or let Botric auto-generate them across direct, comparison, category, and informational intents, then preview each one in the Prompt Playground before it goes live.

Prompt setupCategory
best project management software 2026
Auto-discoveredPlayground tested
03
Compare

See where you rank against competitors ChatGPT already names

Every run benchmarks your mention and citation rate against the competitors ChatGPT named in the same answers, not just whether you showed up.

Competitor benchmarkLive
yourbrand.com · ChatGPT
Rank #6 of 9Share of voice 9.4%
04
Prioritize

Find and prioritize your citation gaps

Content Gap Analysis shows the prompts where competitors get named or cited in ChatGPT and you don’t, ranked by priority and impact.

Missing promptsHigh priority
top project management tools 2026
Not mentioned3 competitors won it
05
Fix

Close gaps with Content Agent

Content Agent turns each priority gap into a ready-to-publish page, then Botric keeps tracking ChatGPT to confirm your visibility improves.

Content AgentDrafting
Best Project Management Software, draft
57% complete
Track visibility and improve. Once new content is live, Botric re-runs the same prompts to confirm the gap closed in ChatGPT, and the cycle continues.
04
Prompts
Your ChatGPT visibility checker, prompt by prompt

See which kinds of prompts ChatGPT mentions you for.

Botric groups every tracked prompt into one of four intents: direct brand, comparison, category, and informational. A brand that shows up when someone searches its own name doesn’t always show up when the question is more general, and that gap is what this view is built to catch.

Direct brand

Someone already knows your name and is checking up on you.

“is [Brand] worth it for freelancers”
“[Brand] pricing explained”
Comparison

Someone's deciding between you and a specific alternative.

“[Brand] vs Taskly for solo freelancers”
“is [Brand] or Asana better for freelance project management”
Category

Someone hasn't picked a brand yet, they're browsing the whole category.

“best project management software for freelancers”
“top tools for managing freelance clients”
Informational

Someone's still defining the problem, not shopping yet.

“how to organize multiple freelance clients”
“what to look for in freelancer project management software”
Test before you track.Build a set of prompts — pull from topic suggestions or add your own — and test them against ChatGPT before committing to ongoing tracking. Browsing topic suggestions is free and testing a prompt uses a small number of credits, so you’re never tracking a prompt you haven’t previewed first.
05
Tips
Where to focus first

Three tactics that actually affect whether ChatGPT cites you.

There’s no guaranteed way to earn a ChatGPT citation, and anyone who tells you otherwise is guessing. What you can do is study where ChatGPT already pulls its sources from, and make your own content easier to point to when it does browse. These three tactics are where that effort tends to pay off first.

Show up where ChatGPT already looks when it browses

01
Top cited sourcesYour tracked prompts
DomainCitations
reddit.com11
youtube.com9
g2.com6
Domains cited across your prompt set3
Botric records which domain and page type got cited for every tracked ChatGPT prompt, so the pattern shows up across runs instead of one answer at a time.

ChatGPT’s citations lean heavily on community and third-party platforms, not just blog posts and review sites. If YouTube and Reddit keep showing up as the source behind answers in your category, real presence there — a well-structured video, an active thread — is a more direct path to a citation than another landing page competing with pages that already dominate search.

Give ChatGPT one clear page to point to, not three

02
Citation clarity1 tracked page
One canonical page per topic
Product name matches page title exactly
No duplicate pages competing for the same query
Clarity check2 of 3
Botric flags when multiple pages on your own site compete for the same tracked prompt, which splits the signal ChatGPT would otherwise point to.

When ChatGPT does browse for an answer, it tends to cite one clear source, not stitch together several thin pages saying the same thing. Consolidate overlapping pages into one strong page per topic, so there’s an obvious single answer for ChatGPT to point back to instead of several competing ones.

Know which of your prompts even trigger a citation

03
Answer source2 tracked prompts
PromptSource
best project management softwareTraining data
best project management software 2026Live browsing
Prompts that triggered a citation1 of 2
A prompt phrased as a comparison or a “best of” list is far more likely to trigger browsing than a plain factual question ChatGPT can already answer.

Not every prompt makes ChatGPT go looking for a source — some it answers straight from training data, with nothing to cite at all. Before you chase a citation, check which of your tracked prompts actually trigger browsing. Chasing a citation on a prompt that never browses is effort spent on a slot that was never open.

06
Pricing
Every plan tracks ChatGPT from day one

Pick the plan that fits how deep you want to track ChatGPT.

All three plans include ChatGPT tracking. What changes is how many prompts, engines, and workspaces your answer engine optimization tool covers as you scale.

Add Perplexity
Byte

Once ChatGPT is under control, widen the lens.

$49/ month
Engines
ChatGPTGoogle AI OverviewPerplexity
1 workspace · 1 site · 1 seat
5,000 plan credits / cycle
25 prompts · 1 Chat Agent
12 blogs · 90-day history
Every engine
Infinity

All five engines Botric tracks, across up to five workspaces.

$149/ month
Engines
ChatGPTGoogle AI OverviewPerplexityClaudeGoogle Gemini
5 workspaces · 5 sites · 5 seats
15,000 plan credits / cycle
30 prompts · 5 Chat Agents
15 blogs / workspace · 120-day history
7-day free trial on Bit, Byte, and Infinity · Compare all plans →
07
Proof
Case study · Luminary AI

ChatGPT citations grew from 0 to 26 in 90 days.

Luminary AI, an AI-powered exploration and learning platform, used Botric to track and close visibility gaps across ChatGPT and other AI platforms over a 90-day engagement. The same tracking and gap workflow shown on this page, run on their account.

0 → 26
ChatGPT citations, 90 days
123+
Total AI citations, 7 platforms
51×
Impression growth
Read the case study
08
Measure
How Botric scores ChatGPT

Here’s what actually feeds into your ChatGPT GEO Score.

One number sits on top of everything Botric tracks for ChatGPT: whether you’re named, whether that mention turns into a citation, how you compare to competitors named alongside you, and how you’re described when it happens. It’s one piece of a broader LLM brand monitoring picture that spans every engine you track.

GEO Score

47

A single 0–100 number for ChatGPT, combining mentions, citations, competitive standing, and sentiment into one figure. Every other card here feeds into this one.

AI Mention Rate

34%128 of 375 runs

How often ChatGPT names your brand across every prompt you track. Watch this number after any content change, since it’s the first one that moves.

Citation Rate

52%66 of 128 mentions

Of the runs where ChatGPT named you, how many also came with a linked source. Being named and being cited aren’t the same thing, and Botric tracks each separately.

Share of Voice

9.4%of 1,240 tracked mentions

Your slice of every brand mention across your tracked prompts, competitors included. It’s a faster read on competitive standing than mention rate alone.

Sentiment

Positive71 / 100

How ChatGPT describes your brand in the mentions it gives you: warm, neutral, or barely there. Being mentioned isn’t automatically a win.

09
Questions
Questions

Frequently asked questions.

Everything to know before using Botric’s ChatGPT tracker.

Q1What's the difference between ChatGPT naming my brand and citing my brand?

Naming is your brand appearing inside the answer text itself, as part of a list or recommendation. Citing is a source link ChatGPT surfaces alongside the answer, and it only happens when ChatGPT browses for that response — not every answer does. A brand can be named with no citation, or in rarer cases cited without being named directly in the text. Botric tracks both separately for every prompt.

Q2Is Botric a ChatGPT tracker or a general SEO tool?

Botric is an answer engine optimization tool built to track and improve how your brand shows up in AI-generated answers, ChatGPT included, not a traditional keyword rank tracker.

Q3How does Botric track my brand specifically in ChatGPT?

Botric runs your tracked prompts against ChatGPT and records whether your brand is named, whether a source is cited, and which competitors appear in the same answer. Every run captures where the citation pulled from, if there was one, so you see exactly why you were or weren't included.

Q4Which plan do I need to track ChatGPT?

Bit, Byte, and Infinity all track ChatGPT. Bit adds Google AI Overview and a Chat Agent, Byte adds Perplexity, and Infinity adds Claude and Gemini for teams that want every engine tracked.

Q5How do I get cited by ChatGPT?

There's no guaranteed way to earn a ChatGPT citation, since citations only appear when it browses and pulls from a live source. What you can influence is showing up on the sources it already leans on, structuring your own pages so there's one clear page to point to, and using Botric's Prompt Playground to check whether your tracked prompts trigger browsing at all before you chase a citation that was never sourced live to begin with.

Q6How do I decide which prompts to track?

Botric auto-generates a starting set across four intents — direct brand, comparison, category, and informational — based on your site and category. You can edit, replace, or add your own prompts at any time; the starting set is a baseline, not a limit.

Q7How often does Botric re-check my tracked prompts?

Botric re-runs your tracked prompts on a regular schedule, so you can see whether your ChatGPT visibility is holding, improving, or slipping, not just a single point-in-time check.

Q8Do I need to install any code or tag on my site to start tracking ChatGPT?

No SDK, no code, no tag. Add your domain and up to five competitors, confirm or edit the auto-generated prompt set, and Botric starts running. Google Analytics and API integrations are optional and only add AI-attributed traffic to the dashboard.

Q9What is the Prompt Playground, and do I have to use it?

The Prompt Playground lets you build a set of prompts and test them against ChatGPT before committing to ongoing tracking. It's optional: browsing topic suggestions is free, and testing a prompt uses a small number of credits, so you can preview an answer before you decide it's worth tracking long term.

Q10What happens after my free trial ends?

Your workspace stays intact and your plan continues at its regular price. Nothing is deleted and no prompts are paused. If your plan no longer fits, you can move up to add more engines and prompts, or downgrade without losing history.

10
Start
Free ChatGPT visibility audit

See if ChatGPT mentions your brand, and whether it’s citing you.

Start tracking your most important prompts and get the exact competitor, source, and content fix for every ChatGPT mention you’re missing.

Free · results in 30 seconds · no signup required