AnnouncementThe Infinity plan now tracks 30 150 prompts for your brand 🎉
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Alternatives
Alternatives / Profound

A self-serve Profound alternative for AI search visibility tracking.

Profound now sells to brands through a 7-day trial and sales-led Enterprise deals. Botric shows how ChatGPT, Google AI Overviews, Perplexity, Gemini and Claude talk about your brand, and writes the content to fill the gaps. There's a Free plan, paid plans start at $15/mo, and you can buy online.

Feature comparison

Botric vs Profound, feature by feature.

Both tools track how AI assistants mention your brand. Profound is built for large brands and agencies that buy through sales. Botric is built for teams that want to sign up and get going.

Feature
AI visibility trackingAn AI Visibility Score from 0 to 100, plus share of voice against up to 5 competitors, citations and sentiment. Shown per engine and overall, refreshed every week.Visibility score, rank and share of voice for each prompt, plus citations, sentiment and competitor visibility. Prompts run every day.
PromptsBotric suggests prompts across four types: your brand, comparisons, your category and general questions. You can edit them and compare up to 5 competitors on the same prompts.Prompts run daily. Prompt Volumes show what people ask AI, based on 1.3B+ real conversations, and you can group prompts by topic, tag, persona and region.
Finding content gapsContent Gap Analysis shows the topics and questions you're missing, and what to fix first.Opportunities point out what to improve, and Pages gives recommendations for each URL.
Writing contentThe Content Agent writes articles, pages and FAQs with schema markup for you to review before publishing.AI Marketer and Agents run on credits. Profound Sheets runs Agents at scale.
Chat agent for your websiteA 24/7 Chat Agent trained on your docs. It answers questions, creates tickets and bookings, and hands off to your team with the full chat history.None listed on its plans.
Site auditSite Audit scores your site health, checks robots.txt, sitemap and llms.txt, and lists issues by priority.Pages shows citation share and AI bot activity for each URL, what AI crawlers see compared with visitors, and fixes for each page.
Teams and enterpriseInfinity includes 5 workspaces, 5 sites and 5 seats. Enterprise is custom, with SSO and SLAs.Enterprise adds custom tracking, SSO/SAML, SOC 2, API, exports and dedicated support. Agency Enterprise adds a dedicated agency partner.
Pricing

Profound pricing vs Botric pricing.

Profound removed its Starter ($99) and Growth ($399) plans for brands in September 2026, so many reviews online are out of date. Here's what each side sells today.

Profound
  • TrialFree Trial
    • 7 days
    • 50 prompts a day
    • ChatGPT, Gemini, AI Overviews
    • 1 language, 1 region
  • Agency Growth$99/mo
    • +$399/mo per client workspace
    • 100 prompts per client
    • ChatGPT, Perplexity, AI Overviews
    • Agencies only
  • EnterpriseCustom
    • Up to 9 engines
    • SSO/SAML, SOC 2
    • API and exports
    • Sales demo first
Good to know
  • Brands get a 7-day trial, then Enterprise after a sales demo.
  • The trial uses a set list of prompts that you can't change.
  • Agency Growth with one client workspace comes to $498/mo.
  • Daily tracking and unlimited seats.
Botric
  • Free$0/mo
    • 5 prompts
    • ChatGPT
    • SEO and GEO audits
    • No card needed
    • Not included: MCP & API access
  • Bit$15/mo
    • 15 prompts
    • ChatGPT, AI Overviews
    • Unlimited AI blogs
    • 1 Chat Agent
    • Not included: MCP & API access
  • Byte$49/mo
    • 25 prompts
    • Adds Perplexity
    • Unlimited AI blogs
    • 1 Chat Agent
    • Not included: MCP & API access
  • Infinity$149/mo
    • 150 prompts
    • Adds Gemini and Claude
    • Unlimited AI blogs
    • 5 Chat Agents
    • 5 seats
    • MCP & API access
  • EnterpriseCustom
    • SSO and SLAs
    • Volume pricing
Good to know
  • Buy any plan online. No sales call needed.
  • Weekly tracking on every plan.
  • Free plan, plus a 7-day free trial on every paid plan.
  • Annual billing: $12.50, $45 or $136/mo.

Prices from tryprofound.com/pricing and botric.ai/pricing, checked 14 Oct 2026.

Profound's cheapest paid plan, side by side

Agency Growth with one client workspace is the lowest-priced paid plan you can buy from Profound online. Here's how it compares with Botric Infinity.

ProfoundAgency GrowthBotricInfinity
Monthly price$498$149
Who can buy itAgenciesAnyone
Prompts100150
ChatGPT, Perplexity, AI Overviews
Gemini
ClaudeEnterprise only
Content writing400 Agent creditsUnlimited AI blogs
Website chat agent5
TrackingDailyWeekly

A single brand on Profound usually ends up on Enterprise, priced after a demo. Botric Infinity is $149/mo and you can buy it online. Profound still has the edge on daily tracking, compliance and engine choice.

Every plan, side by side

Profound and Botric, plan by plan.

Engines are shown for each plan as Profound lists them. Agency Growth is shown with one client workspace.

TrialAgency GrowthEnterpriseBitByteInfinity
Price and access
PriceFree Trial, 7 days$99 + $399 per client workspace1 workspace = $498/moCustom quote, demo first$15$12.50 annual$49$45 annual$149$136 annual
Sign up online
Built forTrying it outAgenciesLarge brandsSolo teamsSmall businessesTeams with several sites
AI engines
ChatGPT
Google AI Overviews
Google AI Mode
Perplexity
Gemini
Claude
Also trackedCopilot, DeepSeek, Exa
Tracking
Prompts50100 per workspaceCustom1525150
How often prompts are re-checkedDaily, for 7 daysDailyDailyWeeklyWeeklyWeekly
Content and support
Content writingLimited credits400 Agent creditsAgent creditsUnlimited AI blogsUnlimited AI blogsUnlimited AI blogs
Website chat agent115
Chat conversation logs60 days90 days120 days
Team
SeatsUnlimited5 agency seatsUnlimited125
Compare Bit, Byte and Infinity in detailEvery paid plan starts with a 7-day free trial.
Price calculator

Pick your engines and prompts. See what each tool costs.

Choose the AI engines you need and how many prompts you want to track. You'll see Profound's cheapest way to cover it next to Botric's plan.

Engines you need
Prompts you track
Profound
Agency Growth, 1 client workspace
$498/mo
$99 plus $399 per client workspace. Built for agencies. 100 prompts a day on ChatGPT, Perplexity and Google AI Overviews.
Botric
Byte
$49/mo billed monthly
3 engines, 25 prompts, unlimited AI blogs, 1 Chat Agent. $45/mo on annual billing.
$449/mo less on BotricAgency Growth is built for agencies, so a single brand may be sent to Enterprise instead. Check with Profound.
Why Botric

Why teams pick Botric over Profound.

Profound is a strong enterprise platform, built for large brands and agencies that buy through sales. Botric is built for teams that want to sign up today and fix what they find.

1

Buy a plan without a sales call

Access
Profound

Brands get a free 7-day trial, then Enterprise after a sales demo. The only paid plan you can buy online is for agencies, from $498/mo for one client.

Botric

Pick Bit, Byte or Infinity for $15, $49 or $149/mo, with a 7-day free trial.

2

More engines for less

Engines
Profound

A client workspace tracks ChatGPT, Perplexity and Google AI Overviews. Gemini is in the trial, and Claude is on Enterprise.

Botric

Infinity tracks ChatGPT, Google AI Overviews, Perplexity, Gemini and Claude for $149/mo.

3

Fix the gaps, not just find them

Content
Profound

AI Marketer and Agents run on credits, 400 a month per client workspace on Agency Growth.

Botric

Content Gap Analysis finds what's missing, and the Content Agent writes the articles, pages and FAQs to fill it, with schema markup. Every paid plan includes unlimited AI blogs.

4

See the visits AI sends you

Traffic
Profound

Agent Analytics tracks AI traffic across unlimited domains through integrations like Cloudflare, AWS and Google Analytics. Pages adds citation detail for each URL.

Botric

Connect Google Analytics and Search Console to see visits from each AI assistant, by page, next to your total traffic. You get an alert when your score or a competitor's changes.

When Profound is the better pick

If you need SSO/SAML and SOC 2, up to 9 engines including Copilot, DeepSeek and Exa Search, daily tracking, prompt volumes from real conversations, citation and crawler detail for each page, ChatGPT Shopping, an API and exports, or unlimited seats, Profound is the better fit.

Try Botric on your own prompts

Run both for a month, then decide.

You don't need to cancel anything to compare. Here's a simple test that's free to start.

  1. Day 0

    Run the free audit

    Enter your website URL. You'll get results in about 30 seconds, no card needed.

  2. Day 1

    Add your prompts

    Botric suggests prompts for you. Swap in the ones you track in Profound, and add up to 5 competitors.

  3. Week 1

    Compare the results

    Botric re-checks every prompt each week on every engine in your plan. Put its gaps next to Profound's report and see which one is easier to act on.

Stay with Profound if

  • Your security team needs SSO/SAML and SOC 2 today.
  • You need engines Botric doesn't track, like Copilot, DeepSeek or Exa Search.
  • Prompt volumes from real conversations are the main reason you use it.
  • You already have an Enterprise contract and use Agents.

Switch to Botric if

  • You want to buy a plan online instead of booking a demo.
  • You need Claude and Gemini without an enterprise contract.
  • You want tracking, content writing and a website chat agent in one plan.
  • You lost your Starter or Growth plan when Profound removed them.
Customer results

What customers say about Botric.

Three teams that used Botric to track their AI visibility and publish the content that improved it.

We had strong recognition across Orange County and a loyal patient base. What we didn't have was visibility when those patients researched treatments online before booking. Botric bridged that gap in ways we didn't think possible in 60 days.
Shannon HunterShannon HunterCEO & Founder
I hadn't really thought about how AI platforms like ChatGPT talked about our business until we started using Botric. Seeing where we showed up, where we didn't, and what to improve has been incredibly helpful and easy to understand.
Jeffrey Lee NelsonJeffrey Lee NelsonFounder & CEO
We built MotorEnvy so people could drive the cars they want without owning them. Botric fixed our AI visibility, so when someone asks ChatGPT, Perplexity or Gemini about car subscriptions, we're in the answer, and we show up on Google too.
Michael ChuangMichael ChuangFounder & CEO
What impressed us most about Botric wasn't just the visibility data, it was the clarity behind it. The platform helped us understand how AI platforms interpreted our brand, where competitors were outperforming us, and what to fix.
Dana FarboDana FarboFounder & CEO
We built Luminary to go beyond search engines and AI chatbots, a new way to explore ideas and deeply understand the world. Botric helped more people discover Luminary by expanding our visibility across Google and the AI platforms where curiosity increasingly begins.
Aditya KaulFounder & CEO
We've used plenty of marketing platforms over the years, but Botric answered a different set of questions: how ChatGPT and other LLMs understood our brand, and where our content was making an impact. The recommendations were practical and easy to apply.
Thuto Michael LentsoaneFounder
Teams on BotricFAIM logoDEIF logoAlumana logoGrey Aesthetics logoAffiliateRail logoMotorenvy logoLuminary AI logomyIDFi AI logo
Luminary AI logo
Luminary AIAI exploration and learning platform
GEO + SEO · 90 days
123+

AI citations across 7 platforms, from zero visibility at the start.

AI citations by platform, before and after
ChatGPT0 → 26
Perplexity0 → 27
Claude0 → 11
DA 1 → 35domain authority51×impression growth
What Botric did
  • 30+ high-intent prompts mapped and tracked across ChatGPT, Perplexity and Gemini from week one
  • Blog content restructured for LLMs to read, extract and cite, with schema and entity clarity work
  • 470 quality backlinks built from a domain authority of 1
Read the case study →
Grey Aesthetics logo
Grey AestheticsMed spa, Newport Beach
GEO + SEO · 60 days
178+

AI citations for local treatment and med spa searches.

AI citations by platform, before and after
Perplexity11 → 42
Grok7 → 39
ChatGPT15 → 25
DA 7 → 35domain authority2.5×impression growth
What Botric did
  • GEO-first treatment comparison and explainer content built to be extracted by AI models
  • Service pages rebuilt with treatment depth and MedicalClinic, Service, FAQPage and BreadcrumbList schema
  • Local GEO targeting across Newport Beach and Orange County
Read the case study →
MotorEnvy logo
MotorEnvyLuxury car subscription
GEO + SEO · 3 months
+80%

AI answers naming MotorEnvy across 8 platforms, from 172 to 310.

AI answers naming MotorEnvy, before and after
ChatGPT3 → 49
Perplexity21 → 40
Claude3 → 19
61keywords at #1 on Google+24%monthly Google clicks
What Botric did
  • A dedicated page for each car brand and market combination that buyers search
  • Buyer prompts mapped by market and car brand, then measured by our team across 8 AI platforms
  • FAQ, service and business structured data, with a canonical on every page
Read the case study →
Want a team to run this for you?Managed GEO is Botric's done-for-you service to improve AI search visibility.
Explore Managed GEO
Questions

Profound alternatives: common questions.

Pricing, sign-up, engines, and when Profound is the better pick. See the head-to-head →

Q1Who are Profound's competitors, and what is the best alternative?

Profound competes with AI visibility tools like Botric, Peec AI, Otterly.AI and Scrunch. If you want tracking, content writing and a website chat agent on a plan you can buy online, Botric is worth a look. If you need SOC 2, an API, ChatGPT Shopping or prompt volumes from real conversations, stay with Profound.

Q2Does Profound have a self-serve plan?

Not for brands. Profound lists a free 7-day trial and an Enterprise plan that starts with a sales demo. The only paid plan you can buy online is Agency Growth, for agencies: $99/mo plus $399/mo for each client workspace. Botric has a Free plan, and its paid plans for brands are $15, $49 and $149/mo, each with a 7-day free trial.

Q3How much does Profound cost in 2026?

The trial is free for 7 days, and Enterprise is priced after a sales demo. Agency Growth is $99/mo plus $399/mo per client workspace, so one client is $498/mo and five are $2,094/mo.

Q4What is the cheapest alternative to Profound?

Botric. The Free plan is $0 and tracks ChatGPT on 5 prompts, no card needed. The Bit plan is $15/mo, or $12.50/mo billed yearly, and tracks ChatGPT and Google AI Overviews. Every paid plan starts with a 7-day free trial.

Q5Does Profound track Claude and Gemini?

Gemini is in the free trial. Claude is only on Enterprise, which can track up to 9 engines. Agency Growth client workspaces track ChatGPT, Perplexity and Google AI Overviews. Botric includes Claude and Gemini on Infinity ($149/mo, or $136/mo billed yearly).

Q6What does Profound do better than Botric?

SSO/SAML and SOC 2, up to 9 engines, ChatGPT Shopping, citation and crawler detail for each page, prompt volumes from real conversations, API and exports, unlimited seats and daily tracking. If those matter most, go with Profound.

Q7Can Botric guarantee AI citations?

No. No tool can promise that an AI assistant will cite your brand. Botric shows you where you stand, finds the gaps and helps you write content that your team reviews before it goes live. Results also depend on things no single tool controls.

Start
Start here

See where your brand stands in AI search.

Run a free audit on your site and see where AI assistants leave you out. Then decide if Botric's tracking and content writing fit your team.

● Free audit · see your visibility gaps in 30 seconds