About Botric

Botric is on a mission to change how businesses get discovered and how they support the customers that discovery sends. As buyers move from typing into Google to asking ChatGPT, Gemini, and Perplexity for recommendations, being visible is no longer about ranking on a search results page, it's about being the answer an AI gives. Once that visitor arrives, they expect instant, intelligent, personalized support.

Botric brings both halves of that problem into one platform. We help businesses structure their websites and content so AI systems understand, trust, and recommend them, and we deploy AI-powered chat agents that handle support, qualify visitors, and book meetings around the clock. Instead of stitching together SEO tools and separate support software, Botric gives teams one AI-native system for discovery and customer experience.

We're a small, remote, fast-moving team building in a category that didn't exist a few years ago, and we practice what we sell: this careers page, our blog, and our comparison pages are all part of our own GEO and SEO program.

About the Role

We're hiring an SEO/GEO Analyst to own search and AI-search performance for Botric's own website. You'll track rankings, crawl health, and AI citations across ChatGPT, Perplexity, and Gemini, diagnose why pages aren't performing, and turn those diagnoses into concrete fixes, working closely with content and engineering to ship them.

This role sits at the center of what we sell: you'll be running the same audits and optimizations for Botric that our platform runs for customers.

Responsibilities

Monitor organic search rankings, traffic, and AI citation rates across ChatGPT, Perplexity, Gemini, and other AI search platforms
Run technical SEO audits: crawlability, indexation, structured data, Core Web Vitals, internal linking, and site architecture
Identify content gaps and underperforming pages, and prioritize fixes by expected impact
Own on-page SEO for new content: titles, meta descriptions, headings, and internal linking, keeping every page within search-engine length and structure guidelines
Track keyword and prompt-level visibility over time and report trends, wins, and regressions clearly to the team
Work with content writers and engineers to implement fixes, from schema markup to page restructuring
Keep an eye on competitor content and positioning in both traditional search and AI-generated answers

Requirements

1-3 years of hands-on SEO experience, ideally for a B2B SaaS company or content-heavy site, plus working familiarity with Generative Engine Optimization (GEO) and AI citation tracking
Comfortable with core SEO tooling (Google Search Console, GA4, and at least one of Ahrefs/Semrush/similar)
Understands technical SEO fundamentals: crawlability, indexation, structured data, and site performance
Detail-oriented: comfortable auditing dozens of pages for things like title length, meta description length, and heading structure without losing the thread
Clear written communication, you'll be documenting findings and recommendations for a small, fast-moving team
Based in India

Nice to Have

Experience with JSON-LD structured data (Organization, Article, FAQPage, JobPosting, or similar schemas)
Comfortable working directly in a content repo (Markdown/MDX) alongside writers and engineers, rather than only through a CMS

Why Join Botric

Remote-first: work from wherever you do your best work
Work on SEO and GEO for a product that sells SEO and GEO, your work is the case study
Direct access to the founding team and the product roadmap
A front-row seat in a category that's still being defined

How to Apply

Send your resume and a short introduction to careers@botric.ai.

Subject line: SEO/GEO Analyst Application - Your Name

Feel free to include a link to your LinkedIn profile and, if you have one, examples of SEO work you're proud of. There's no application form, just an email that tells us who you are and why this role is interesting to you.