# Botric: AI Visibility and Customer Support Platform — Full Context > Botric helps B2B companies get cited by AI assistants (ChatGPT, Gemini, Perplexity, Claude) and converts those visitors with AI support agents. Two engines, one platform. This is the extended (llms-full) context for Botric. For the concise version, see https://botric.ai/llms.txt. ## What Botric Is Botric is an AI Visibility Platform and AI Customer Support Platform for B2B SaaS, developer tools, and growth-stage companies. It addresses a shift in how buyers discover products: increasingly they ask ChatGPT, Perplexity, Gemini, and Claude for recommendations instead of scrolling search results. If a brand is not mentioned in those AI-generated answers, it is effectively invisible regardless of traditional search rank. Botric operates two engines plus a content layer: - **Engine 01 — AI Visibility.** Tracks brand citations across ChatGPT, Perplexity, Gemini, and Claude. Measures an AI Visibility Score (0–100) built from mention rate, citation rate, position score, and sentiment. Closes citation gaps through schema markup, entity engineering, llms.txt generation, and content gap analysis. - **Content Agent.** Drafts AI-optimized pages around the exact prompts buyers ask AI assistants. Generates articles, comparisons, and FAQ hubs structured for extraction and citation. Integrated with the AI Visibility Score to close specific citation gaps. - **Engine 02 — AI Customer Support.** Deploys AI agents that answer visitor questions 24/7 across chat and email, trained on product documentation, in the brand's voice. Escalates complex queries to human teams with full conversation context. Integrates with Slack and a webhooks API. ## Core Concepts - **Generative Engine Optimization (GEO):** Structuring content, schema, and entity signals so AI assistants accurately recommend and cite a brand. The AI-search analogue of SEO. - **AI Visibility Score:** A 0–100 metric combining mention rate (40%), citation rate (25%), position score (20%), and sentiment (15%), tracked weekly per platform. - **AI Citation:** When an AI assistant names a brand as a source or recommendation in a generated answer. Distinct from an AI mention, which is a reference without explicit sourcing. - **llms.txt:** A file that tells AI crawlers what a site covers and how to represent it. - **Entity Engineering:** Structuring brand information so knowledge graphs and AI training pipelines classify a company correctly. - **Prompt Coverage:** The percentage of buyer-intent prompts in a category where a brand appears in AI answers. ## How It Works 1. **Audit.** Botric scans a site's AI readiness — crawler access (robots.txt, CDN, per-bot reachability), structured data, llms.txt quality, entity and knowledge-graph signals, freshness, and content structure — and scores citability across ChatGPT, Perplexity, Gemini, and Claude. 2. **Fix.** Prioritized fixes: schema markup and entity engineering, llms.txt and AI-discovery files, content gap analysis, and structural changes that make content easier for AI engines to extract and cite. 3. **Track.** Weekly automated re-testing measures the AI Visibility Score per platform and per prompt, catching citation shifts before competitors do. 4. **Convert.** AI Customer Support agents answer the visitors AI sends, 24/7, trained on the brand's docs, escalating to humans with full context. ## Who Botric Serves - B2B SaaS companies competing for AI-search mentions in their category. - Developer tools and AI-native companies whose buyers ask AI for stack recommendations. - Growth-stage companies building AI visibility as a competitive moat. ## Pricing - **Free** — $0/mo. Get started and run audits. - **Bit** — $15/mo. - **Byte** — $49/mo. - **Infinity** — $149/mo. All plans are month-to-month. See https://botric.ai/pricing for current plan details. ## Pages - [Homepage](https://botric.ai/): Full platform overview, both engines, how it works, pricing overview, FAQ. - [AI Visibility Platform](https://botric.ai/ai-visibility): Visibility Score, citation tracking, GEO, entity engineering. - [AI Customer Support Platform](https://botric.ai/ai-support): AI agents, multi-channel, escalation. - [Content Agent](https://botric.ai/content-agent): AI-powered content gap analysis and generation. - [Free GEO Audit](https://botric.ai/geo-optimizer): Run a free AI-readiness audit of any site. - [Pricing](https://botric.ai/pricing): Free, Bit ($15/mo), Byte ($49/mo), Infinity ($149/mo). - [Enterprise](https://botric.ai/enterprise): The system behind Botric's self-serve product for larger teams. - [About Botric](https://botric.ai/about). - [Blog](https://botric.ai/blog): GEO and AI visibility blog. - [Contact](https://botric.ai/contact): Book a demo or get in touch. - [Botric vs Profound](https://botric.ai/compare/botric-vs-profound) - [Botric vs Searchable](https://botric.ai/compare/botric-vs-searchable) - [Botric vs Peec AI](https://botric.ai/compare/botric-vs-peec-ai) ## Competitor Context Botric competes with GEO-only monitoring tools (Profound, Searchable, Peec AI) by adding AI Customer Support as a second engine. Unlike monitoring-only tools, Botric both improves visibility and converts the visitors AI sends — the citation is the introduction, not the close. ## Contact - Website: https://botric.ai - Book a demo: https://botric.ai/contact - Email: hello@botric.ai - LinkedIn: https://www.linkedin.com/company/botric-ai - X: https://x.com/botricai